At IRS, we understand your event is important, and needs the uttermost visibility to enable it to generate quantifiable results. You need great speakers and a great venue. Above all, you’re looking to market your event to attract the very best quality of delegates, those who fall right in your solution’s sweet spot, potential buyers.
Through a single point of contact at IRS, we’ll manage your entire event to transform it into a demand generation vehicle. From sourcing speakers, delegate recruitment, finding a suitable venue, and finally post-event evaluation and follow-up.
However, our unique value add is in the way we engage with your selected delegates. This is where IRS really comes into its own; instead of just booking people to fill the event, we will spend the time to understand each contact’s potential to purchase and feedback to you in a summary report that shows who has a genuine need, their bio and even a picture. This means, that at the event, your sales team are fully prepared to react and respond to everyone's needs.
A combined marketing programme from IRS brings together social, telemarketing, email, landing pages and event administration to reach and manage your audience prior to, during and beyond your event.
Watch our video below to discover more about our Event Support service.