In times of crisis, when you are unsure as to how much business will close and you can’t be certain that your existing clients will need, or be willing to pay for, your services the standard approach is almost always one of caution. more
Be The Best We Can Be
The pandemic will be remembered for many years and generations to come, for not only the rapid spread and destruction the virus caused globally.
But for the knock-on and lasting effects of the lockdown on the NHS and key workers, as well as working from home, furloughing staff, home schooling and economic downturn.
There are other areas too, such as mental health and well-being, which naturally began to unravel as the pandemic took hold.
And, very sadly, the loss of so many lives.
It’s not easy for individuals, such as you and me, and companies, big and small, to move on from this difficult period. It may take years for us to see something that even appears vaguely ‘normal’.
But what will that ‘normal’ look like and how will we get there?
Our approach throughout the pandemic has been to plough on with projects and campaigns, as much as we possibly can, but within the restrictions set by the government to protect those most vulnerable, shielding and key workers.
We set about to encourage our staff to be the best we can be by maintaining a positive approach, adapting our approach and focusing on the customer at all times. And, yes, if we are honest things were tough initially. However, through our determination and adaptability – great leadership and dedication of our staff – we have not only been able to maintain our service levels but have seen an average increase in pipeline of around 20%, compared to the same period last year.
It is far too early to conclude what journey the pandemic will lead us all on next, but with the right attitude and mindset, we are positive that at IRSMarketing we will continue to provide our very best sales pipeline generation services no matter what comes our way.
“If you don’t like something, change it. If you can’t change it, change the way you think about it.” Mary Engelbreit
Epidemic, pandemic, biblical proportions, end of days, isolation, incubation, insulation, conspiracy theories, panic, stock piling, financial concerns, unemployment, folding businesses, death, the list goes on and on. more
My initial answer to this question is always to follow my gut-instinct, in other words, work only with the experts in B2B Sales Pipeline Generators, IRSMarketing. more
A world where we are all the same would be pretty boring – right? Variety certainly is the spice of life. more
My name is Baldeesh Singh and I am the Account Director here at IRSMarketing. I work with some of the leading tech companies including Kofax, FireEye and Visavvi. more